Accountability – Case Study

Tracking drivers and enforcing direct accountability in a busy fleet led to a 90% reduction in incidents

A trucking company was experiencing frequent accidents and traffic violations across its fleet, leading to high repair costs, mounting fines, and growing frustration for the owner.

a row of blue semi trucks

PROBLEM

  • Drivers were receiving frequent traffic tickets, including idling violations and improper parking.
  • The fleet experienced a high volume of minor accidents, resulting in ongoing and costly damage.
  • These recurring issues led to mounting fines, frequent repairs, and rising insurance premiums.
  • Trucks were regularly taken out of service, disrupting operations and reducing fleet availability.
  • The yard manager was stuck in damage control mode, focusing on repairs instead of managing the yard.
  • The owner felt drivers lacked accountability and care, creating unnecessary stress and frustration.
  • Visibly damaged trucks were regularly sent out on the road, presenting an unprofessional image to customers and the public.

PROBLEM

  • Drivers were receiving frequent traffic tickets, including idling violations and improper parking.
  • The fleet experienced a high volume of minor accidents, resulting in ongoing and costly damage.
  • These recurring issues led to mounting fines, frequent repairs, and rising insurance premiums.
  • Trucks were regularly taken out of service, disrupting operations and reducing fleet availability.
  • The yard manager was stuck in damage control mode, focusing on repairs instead of managing the yard.
  • The owner felt drivers lacked accountability and care, creating unnecessary stress and frustration.
  • Visibly damaged trucks were regularly sent out on the road, presenting an unprofessional image to customers and the public.
  • There was no system in place to track which driver operated which truck on a given day, making accountability nearly impossible.
  • Incidents were rarely followed up on, allowing a culture of indifference to take hold.
  • The yard manager lacked a clear process for monitoring truck condition before departure, so damage was often noticed only after the fact.
  • Drivers were never asked to explain tickets or accidents, and many assumed there would be no consequences.
  • The owner had no consistent visibility into daily fleet activity, leading to a reactive rather than preventative approach.

DISCOVERY

  • There was no system in place to track which driver operated which truck on a given day, making accountability nearly impossible.
  • Incidents were rarely followed up on, allowing a culture of indifference to take hold.
  • The yard manager lacked a clear process for monitoring truck condition before departure, so damage was often noticed only after the fact.
  • Drivers were never asked to explain tickets or accidents, and many assumed there would be no consequences.
  • The owner had no consistent visibility into daily fleet activity, leading to a reactive rather than preventative approach.

DISCOVERY

SOLUTION

  • A system that logs which driver is assigned to each truck on a daily basis.
  • A daily photo inspection process to document the condition of each vehicle before departure.
  • A policy requiring drivers to personally explain any tickets or incidents directly to the owner.
  • A structure where accountability is unavoidable — every incident is tied to a specific individual.
  • An internal review rhythm designed to catch patterns early and reinforce expectations consistently.

SOLUTION

  • A system that logs which driver is assigned to each truck on a daily basis.
  • A daily photo inspection process to document the condition of each vehicle before departure.
  • A policy requiring drivers to personally explain any tickets or incidents directly to the owner.
  • A structure where accountability is unavoidable — every incident is tied to a specific individual.
  • An internal review rhythm designed to catch patterns early and reinforce expectations consistently.
  • A new system was put in place for the Truck Dispatcher to log driver assignments each morning using a shared tracking sheet.
  • The Yard Manager was instructed to perform daily photo inspections before and after dispatch, reporting any visible damage.
  • Drivers were informed of the new system and the expectations tied to it.
  • The accountability system was introduced clearly — drivers now understood that every incident would be traced, and the owner would expect a direct explanation.
  • A weekly internal review document was added to summarize incidents, helping management monitor patterns, address concerns early, and maintain consistency.

IMPLEMENTATION

IMPLEMENTATION

  • A new system was put in place for the Truck Dispatcher to log driver assignments each morning using a shared tracking sheet.
  • The Yard Manager was instructed to perform daily photo inspections before and after dispatch, reporting any visible damage.
  • Drivers were informed of the new system and the expectations tied to it.
  • The accountability system was introduced clearly — drivers now understood that every incident would be traced, and the owner would expect a direct explanation.
  • A weekly internal review document was added to summarize incidents, helping management monitor patterns, address concerns early, and maintain consistency.

RESULTS

  • Reduced accidents and tickets by over 90% within weeks of implementation.
  • Saved thousands of dollars in fines, repairs, and lost operational time.
  • Trucks remained in service more consistently, improving scheduling and productivity.
  • The owner regained control and no longer felt consumed by daily emergencies.
  • A culture of accountability took hold — drivers became more responsible and proactive.
  • The fleet now looks clean and well-maintained on the road, improving the company’s public image and professional reputation.

RESULTS

  • Reduced accidents and tickets by over 90% within weeks of implementation.
  • Saved thousands of dollars in fines, repairs, and lost operational time.
  • Trucks remained in service more consistently, improving scheduling and productivity.
  • The owner regained control and no longer felt consumed by daily emergencies.
  • A culture of accountability took hold — drivers became more responsible and proactive.
  • The fleet now looks clean and well-maintained on the road, improving the company’s public image and professional reputation.
Click below to see other real-life case-studies:
Ready to consider PointView Coaching for your business?